Navigating modern city life can feel more and more like an endurance sport That Bitch A'Ja Wilson T-Shirt . So it’s perhaps no surprise that comfort has been embraced as the style de jour. It’s become increasingly popular to wear sports clothing for almost any casual occasion or activity. Add to this the fact that, according to a recent survey, one in seven Britons are now members of a gym, and it’s no surprise that sportswear is far outpacing the growth of the rest of the clothing market (as found in this recent report). As wellness grows to become the dominant trend across almost every sector, people are embracing ways to signal their healthy intentions. The growth of so-called athleisure shows no signs of slowing down, contrary to the shorter lifecycles of other fashion trends. As people look to broadcast their dedication to fitness, they are more eager than ever to spend money on looking the part, a trend affirmed by this report in trade title Business of Fashion. Here at KINGTEESHOPS, we’ve seen first hand how t-shirts and merch can be incredible marketing tools, and here’s why personalised gym wear for your gym, fitness club or fashion label is a great idea.
That Bitch A'Ja Wilson T-Shirt, hoodie, sweater, longsleeve and ladies t-shirt
While cheaper spaces like PureGym have made fitness accessible to everyone, those with the money to spend are seeking out more specialised fitness experiences That Bitch A'Ja Wilson T-Shirt . Where larger gyms are transparent about the ways their model trades quality for affordability, more boutique spaces are profiting off the desire for a more considered approach to working out. If you run a gym or fitness studio, cultivating a strong identity is one of the most important elements of the business. Well-considered fitness merch is a great way to do this: it’s a blank canvas on which to paint your brand, and in a medium that’s intimately connected to the service you offer. (For more inspiration, head here to see how cycle brands are successfully using merch.) With so much choice, potential members are drawn to spaces with bold identities that reflect how they want to feel about their health and fitness, and by offering your own merch it allows them to build a stronger connection to that environment.
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Geoffrey Breault –
Nice Shirt. Stuff is very cool.
Nick Heinz –
Good outside work T-shirt
Bought these for working in my yard. They are just the right size (XL) and length. On me, the hem is down to the bottom of the front pocket openings on my jeans and the fit is slightly loose, not figure hugging.
I’m not sure what the definition of “heavy” is supposed to be. These seem to feel slightly thicker than the Hanes or Fruit of the Loom multi-pack white T-shirts you can buy at your local supermarket, but you can still easily see through them when held up to a sunny window, for example.
I waited to do this review until one shirt was washed to record the amount of shrinkage and see how the texture changed. New, they are almost silky in feel. Very nice. Once washed, they lose that and become slightly rougher, like any other T-shirt. After one wash, as shown by the photo of washed over top of new, they have lost maybe 1″-1.5″ on length, but the width change was minimal and the fit is still a loose XL. The color faded slightly also.
It’s a T-shirt and it’ll meet my intended use, but I wouldn’t say they were “special”
Cole Ashbaugh –
Husband loves this shirt. It has a great fit and compliments his muscular build. Customer service easy too. I accidentally bought the wrong size and it was easy to return and quickly get the right size. We will be buying more shirts.